Attracting new customers - an estetic solution for Carolans tastings

On 14 February and 8 March, tastings of Carolans liqueurs were held at u/v Stockmann, attracting around 250 visitors. Our promo girl, wearing a personalised Carolans shirt, invited guests to taste and buy the products, highlighting the novelty - liqueur cream with salted caramel. Buyers received specially shaped Latvian-made candles and delicious marshmallows. Visitors showed genuine interest, asked about the ingredients and shared their emotions when tasting Carolans liqueurs.